Wednesday, February 25, 2009

The Obama Code

Before Obama's speech last night, George Lakoff posted an entry on 538 that outlined what we could expect to see from Obama in terms of how he framed his arguments. He stated that Obama would rely on seven tactics in his speech that must be understood to analyze what he was doing. They are:
1. Emphasize values over programs
2. Frame progressive values as American values
3. Define bipartisanship as biconceptualism
4. Define the role of government as protection and empowerment
5. Link morality and economics
6. Frame policies in a way that addresses systemic causation and systemic risk
7. Frame important concepts like freedom, empathy, and personal responsibility in a progressive light.

You can read the whole piece here. After hearing the speech, most of his commentary appears to be right on.

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