Question about Articles

During the past week, we have been reading about how people are subscribing less to newspapers, fewer people are paying attention to newscasts, and less people are in general getting their news. However, in the article "The Changing Newspaper Newsroom", on the first page, the article says,"Despite an image of decline, more people today in more places read the content produced in the newsrooms of American daily newspapers than at any time in years."

The general feeling I have been getting from these articles is quite the contrary. Is this because less people are relying on traditional sources of media and are turning to the internet and this in turn produces a larger readership?